Pure Protein Launches New Super Food Plant-Based Protein Powder

Pure Protein Super Food

Pure Protein, makers of protein-fortified bars, snacks, drinks and powders and one of the leading protein brands in the nation, have launched Pure Protein® Super Food protein powder. A complete, vegan protein blend, Pure Protein® Super Food is available in three delicious flavors, Dark Cocoa, Vanilla Bean & Mixed Berry Super Fruits, each offering 20 grams of protein (per serving) from 100% plant-based sources.

Ideal for keeping an active, fitness-focused lifestyle on track, Pure Protein® Super Food is vegan, non-GMO, contains naturally sourced super greens, no soy or dairy, and is free of artificial flavors, colors and sweeteners. Each delicious flavor contains 140-160 calories, 5 grams or less of sugar, and 20 grams of plant-based complete protein, providing the essential amino acids for lean muscle and strength. Early this year, Pure Protein® Super Food was recognized for its delicious taste as both the Vanilla Bean and Mixed Berry Super Fruits flavors were awarded the American Masters of Taste ‘SUPERIOR TASTE Gold Medal Seal.’

In conjunction with the launch of the Super Food product, Pure Protein recently debuted a new marketing campaign showcasing the brand’s belief that fitness is an all-encompassing lifestyle choice – an ongoing cycle in which a single good, smart choice can lead to a better one. The first video in the campaign – entitled “Cycle” – is currently live on YouTube:

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Pure Protein® Super Food is currently available online on

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